Whether we experience good news or bad news, major life changes or small changes in our quotidian routine, break-ups or job changes, common relief is found in the reclining leather chair of the local hairdresser and usually results in cutting bangs and dyeing of luscious locks.
There’s no harm in changing your identity a bit, as long as you know how to take care of your new mop. We spoke to Dom Seeley, International Creative Director of Color Wow and stylist to the stars (Selena Gomez, Ashley Graham and Kendall Jenner to name but a few), for some expert knowledge on the damage caused by hair dye, and how to fix it. .
What is the effect of color treatment on hair?
“Hair color swells the cuticle layer to varying degrees depending on the strength of the developer that has been used to mix the color,” which leaves the hair vulnerable to damage such as breakage and frizz, warns Seeley. “With professional hair color, the peroxide is your developer, and the desired result depends on the strength of the peroxide. Volume 10 to 40 universal volume and the lower the number, the slower and gentler the chemical reaction. This gives a healthier and more balanced result. “If you’re bleaching, 40 volume is the most volatile of the developers. This is the most powerful, so it will give you results faster but can cause damage for longer.
How can it be reduced?
For all girls and guys who have had a chemical cut, Seeley tells us that, “the best way to minimize damage is to always go slow and slowly, and make sure your prep and treatment services include deep conditioning treatments or hydrating products to restore your hair. healthy and bright.”
Like any good therapist, the product should “Calm (the hair) back to a more balanced pH condition.” Seely recommends The Color Wow Money Masque, “because it works in three minutes to strengthen and hydrate hair, giving it vitality and luster. You’ll get supple, glassy, silky strands protected from heat.
Are there any ingredients that colored hair should avoid in the product?
“Any product or formula that contains sulfates. This is because sulfates will remove the hair color from your hair with every wash. The main ingredient to watch out for is Sodium Lauryl Sulfate, because it strips the hair, can dry it out and can be an irritant to the skin and skin. Often abbreviated as SLS or SLES.
What ingredients should I look for with my hair dyed?
According to Seeley, “Look for avocado oil, omega-3 oil, and argan oil — all of which can be found in the majority of Color Wow products. Kale or coconut also work well. Color Wow has a variety of leave-in products called cocktails that focus on ingredients mentioned.
What is the best way to avoid washed out colors?
“My main tip is to lower the temperature when washing the hair, because hot water makes the hair cuticle swell and allows the color to escape. Also reduce the heat of the appliance, hair dryer or electricity to prevent the color from fading”, she recommends. “Use a leave-in, such as Color Wow Money Mist, which works on all hair types and textures, locking in hydration and staying weightless on the hair. It also contains heat protection and UV protection, so it will save your hair in the sun.
What is your favorite conditioner for colored hair?
Do you have any other top tips for maintaining color-treated hair?
“Reduce the heat and use glosses and toners between appointments to refresh and add tone. Choose air-dry or heatless styles whenever you can to give your hair a break from styling, and try to regularly use a hair mask 1-2 times a week.
“If you swim in chlorinated or salt water, protect your hair beforehand because the chemicals will remove the color. If you can’t do that, then use the Wow Color Dream Filter, because it will remove the harsh metals and minerals that will interfere with your hair color. This is also makes blonde, gray and platinum colors look bright and fresh, after removing dull residue and deposits No more unwanted mermaid green strands.
We have selected the best conditioners for colored hair below. Keep scrolling for hydrating, spirit-enhancing formulations from top brands.